• Home
  • E-Paper
  • Archive
  • Contact us
  • Daily Pakistan
Sunday, July 3, 2022
  • Login
No Result
View All Result
  • Home
  • Top Stories
  • National
  • City
  • World
  • Sports
  • Technology
  • Editorial
  • Opinion
  • E-Paper
  • Home
  • Top Stories
  • National
  • City
  • World
  • Sports
  • Technology
  • Editorial
  • Opinion
  • E-Paper
No Result
View All Result
Daily The Patriot
No Result
View All Result
Home Technology

Universal Music label acquires ape NFT to lead virtual music group

by Daily Patriot
March 19, 2022
in Technology
0
Universal Music label acquires ape NFT to lead virtual music group
0
SHARES
21
VIEWS
Share on FacebookShare on Twitter
Universal Music label acquires ape NFT to lead virtual music group - KQ  Education Group

Universal Music Group is capitalizing on the popularity of non-fungible tokens by acquiring one of the cartoon apes that have taken the world of digital collectibles by storm to lead an entirely virtual music group.

On Friday, Universal’s 10:22PM label said it paid $360,817 to purchase Bored Ape #5537 – a female character now known as Manager Noët All, to lead the group it founded in November called Kingship.

Kingship, which exists solely in digital form, will have its own website and presence on messaging platform Discord, and will eventually produce new music and give virtual performances in the metaverse, a loose term commonly used to describe a place where the physical and digital worlds meet. Like Manager Noët All, all the band members are NFTs – three Bored Apes and a Mutant Ape, on loan from collector Jim McNelis.

“For it to become part of culture, I think that would be an amazing thing,” said McNelis.

The idea of creating virtual bands from digital characters is not a new one. Gorillaz, a virtual band formed in 1998 by musician Damon Albarn and comic artist Jamie Hewlett, released seven albums on Warner Music Group’s Parlophone label. One of Japan’s pop stars, Hatsune Miku, is a hologram.

For Kingship, Universal’s 10:22PM label sought out one of the best-known NFT collections on the blockchain, the Bored Ape Yacht Club, comprised of 10,000 anthropomorphic apes, each with distinct clothing, fur and expressions.

Bored Apes have become a status symbol for celebrities, with investors including “The Tonight Show” host Jimmy Fallon, pop star Justin Bieber, NBA superstar Steph Curry and billionaire investor Mark Cuban.

For Universal Music, Kingship presents an opportunity to learn how to create characters and stories that generate excitement in the metaverse.

“It’s about understanding the ethos of the space,” said 10:22PM founder Celine Joshua, whose label serves as a laboratory for experimenting with new forms of entertainment.

Tags: Damon AlbarnGorillazhologramJamie HewlettJim McNelisMark CubanNBANFTsUniversal Music Groupvirtual music group
Daily Patriot

Daily Patriot

Next Post
LHC Seeks Reports On Cryptocurrency’s Legal  Status In Pakistan

Modest uptick in US crypto illicit finance, but transactions small

Latest News

Following a Supreme Court judgement, many public venues are gun-free zones in New York.
World

Following a Supreme Court judgement, many public venues are gun-free zones in New York.

by Daily Patriot
July 2, 2022
0

IN NEW YORK: On Friday, the state of New York enacted a bill that prohibits firearms in many public areas,...

Read more
Two foreign climbing teams ascend Nanga Parbat.

Two foreign climbing teams ascend Nanga Parbat.

July 2, 2022
No country allowed to disrupt Iran-Pakistan ties: Iranian security official

President of Iran meets with CJCSC Gen. Raza to discuss bilateral and strategic cooperation.

July 2, 2022
Ton-up Pant reverses England’s fortunes

Ton-up Pant reverses England’s fortunes

July 2, 2022
PCB considering to boycott World T20

After a dismal season, PCB demotes Javeria and offers Tuba his first central contract.

July 2, 2022
  • Home
  • Top Stories
  • National
  • City
  • World
  • Sports
  • Technology
  • Editorial
  • Opinion
  • E-Paper

© 2020 DAILY PATRIOT - Powered By SmartX DigitalSMARTX DIGITAL.

No Result
View All Result
  • Home
  • Top Stories
  • National
  • City
  • World
  • Sports
  • Technology
  • Editorial
  • Opinion
  • E-Paper

© 2020 DAILY PATRIOT - Powered By SmartX DigitalSMARTX DIGITAL.

Welcome Back!

Login to your account below

Forgotten Password?

Create New Account!

Fill the forms below to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In